Friday
Dec182009
Take Two head explains underwhelming sales of GTA IV DLC
Friday, December 18, 2009 at 5:57PM | Omri Petitte ;)
It started out simple enough. Continuing the urban saga of the sprawling Liberty City, Grand Theft Auto IV's two DLC packs -- The Lost and the Damned and The Ballad of Gay Tony -- would encourage players to explore the side-stories of GTAIV's peripheral characters.
However, less-than-stellar sales of the extra content has left many scratching their heads as to the apparent disinterest of GTA players. Take Two's CEO Ben Feder believes it was a case of bad timing.
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